Cloudflare is the best Imperva alternative for most readers, because the Free plan covers basic WAF and DDoS protection at $0, and Pro at $20 per month per domain adds stronger WAF rules, while Imperva stays quote only. Imperva is now part of Thales, after Thales completed its acquisition in December 2023, and Imperva still sells Cloud WAF, WAF Gateway and Elastic WAF with no published price. AWS WAF is the cheapest entry point for apps already on AWS, at $5 per web ACL per month plus $1 per rule per month and $0.60 per million requests, while Shield Advanced adds $3,000 per month.
Imperva covers WAF, API security, bot protection and DDoS protection in one enterprise suite, and it can run as a cloud service, on premises, or inside AWS, Azure and Google Cloud. That range makes Imperva hard to price without a sales conversation. Cloudflare, Sucuri, AWS WAF and Fastly publish clear entry prices. Akamai, F5 and Radware, like Imperva, sell mainly by quote.
On this page
Imperva alternatives: comparison table
Swipe the table sideways on a phone to see every column.
| # | Name | Best for | Starting price | Free plan / trial | Link |
|---|---|---|---|---|---|
| 1 | Imperva | Large enterprises with hybrid estates | quote only | Free trial | Visit |
| 2 | Cloudflare | Most websites that need WAF and CDN in one plan | $20 per month per domain | Yes | Visit |
| 3 | AWS WAF | Apps already running on AWS | $5 per web ACL per month | No | Visit |
| 4 | Akamai App and API Protector | Large global sites on Akamai delivery | quote only | Free trial | Visit |
| 5 | Fastly | Developer teams that need programmable edge delivery | $0.12 per GB in North America and Europe,… | No | Visit |
| 6 | F5 Distributed Cloud WAF | Teams already using F5 load balancing and BIG-IP | quote only | Free trial | Visit |
| 7 | Sucuri | Small sites that need WAF plus malware cleanup | $9.99 per month | No | Visit |
| 8 | Radware Cloud WAF | Enterprises that want a managed cloud WAF with a trial | quote only | Free trial (30 days) | Visit |
The 8 best imperva alternatives, in detail
Imperva
Best for: Large enterprises with hybrid estates
Imperva stays in the list because it is still a real option for large teams. Thales completed its acquisition of Imperva in December 2023. The platform includes Cloud WAF, WAF Gateway for your own infrastructure, and Elastic WAF for Kubernetes environments.
- Imperva publishes no prices, and a Cloud WAF trial is offered without a stated length.
- A quote will depend on protected applications, traffic volume and modules.
- Choose Imperva if you already run it, or if you need on-premises and cloud cover in one contract.
Pros
- Cloud WAF, WAF Gateway and Elastic WAF cover cloud, on-premises and Kubernetes use
- API security, bot protection and DDoS protection sit in one platform
Cons
- No published price, so budgeting needs a sales quote
- full bot and API modules are separate products that can add to the contract
Cloudflare
Best for: Most websites that need WAF and CDN in one plan
Cloudflare is the closest self-serve replacement for Imperva for most sites. The Free plan costs $0 per month per domain and includes CDN, DNS, SSL, DDoS protection and a basic managed WAF ruleset. Pro costs $20 per month per domain when billed annually, or $25 per month when billed monthly, and adds image optimisation and 20 custom WAF rules.
- Business costs $200 per month per domain when billed annually, or $250 per month when billed monthly, and adds 100 custom rules, advanced WAF and a 10
- Cloudflare charges per zone, so each domain needs its own plan.
- Ten domains on Pro cost $200 per month, and ten domains on Business cost $2,000 per month.
- Choose Cloudflare to start without a sales call, or to get CDN and WAF in one account.
Pros
- Free plan includes CDN, DNS, SSL and basic WAF at $0
- Business at $200 per month adds a 100 percent uptime SLA and PCI DSS support
Cons
- Advanced bot management is held for Business and Enterprise plans
- Pro has no uptime SLA and no PCI DSS support
AWS WAF
Best for: Apps already running on AWS
AWS WAF is the natural Imperva alternative inside AWS. A web ACL costs $5 per month, each rule or rule group costs $1 per month, and request inspection costs $0.60 per million requests. A setup with one web ACL and five rules that inspects one million requests in a month costs $10.60 before add-ons.
- The base price includes up to 1,500 Web ACL Capacity Units, and AWS charges $0.20 per million requests for each extra 500 units.
- Bot Control is a separate managed rule group.
- Common Bot Control costs $10 per month per web ACL plus $1 per million requests after the first 10 million free each month.
- Shield Advanced costs $3,000 per month per account and needs a one-year commitment.
Pros
- Usage-based billing starts at $5 per web ACL per month
- attaches directly to CloudFront, Application Load Balancer, API Gateway and AppSync
Cons
- No free tier on the WAF itself
- Bot Control adds $10 per month per web ACL plus request charges, and Shield Advanced costs $3,000 per month
Akamai App and API Protector
Best for: Large global sites on Akamai delivery
Akamai App and API Protector is the enterprise edge alternative that most closely matches Imperva on scale. It runs on Akamai edge platform, detects and blocks application threats in HTTP and HTTPS traffic, and pairs WAF rules with bot management, Layer 7 DDoS controls and inline API protection. The Hybrid edition extends the same WAF rules to applications that do not run on Akamai delivery.
- Akamai also sells Prolexic for network layer DDoS scrubbing and Bot Manager for transactional pages.
- Akamai does not publish a self-serve price.
- Contracts are annual subscriptions with usage bands based on traffic volume, protected properties and edition, Standard or Hybrid.
- Choose Akamai if you already use Akamai for delivery, or if you want WAF, bot and API cover in one policy.
Pros
- Combines WAF, bot management, Layer 7 DDoS controls and API protection in one edge policy
- Hybrid edition extends the same rules to multi-cloud and on-premises sites
Cons
- No published price, so cost needs a negotiated contract
- Bot Manager Premier and deeper API Security are separate products with their own contracts
Fastly
Best for: Developer teams that need programmable edge delivery
Fastly is a developer-led alternative to Imperva, built around programmable edge delivery rather than a bundled security suite. The first 100 GB per month is free in every region. In North America and Europe, bandwidth from 100 GB to 10 TB costs $0.12 per GB, and request charges apply separately per 10,000 requests.
- In some regions, the entry rate rises to $0.28 per GB.
- Security is not bundled into the base CDN price.
- Next-Gen WAF, formerly Signal Sciences, is a separate product, and DDoS protection, bot mitigation and custom TLS can add further charges.
- Fastly is known for instant cache purge, often cited at about 150 ms globally.
Pros
- First 100 GB of bandwidth per month is free
- bandwidth is $0.12 per GB in North America and Europe for 100 GB to 10 TB, with instant cache purge
Cons
- WAF and other security products are priced separately from CDN delivery
- regional rates rise to $0.28 per GB in some regions
F5 Distributed Cloud WAF
Best for: Teams already using F5 load balancing and BIG-IP
F5 Distributed Cloud WAF is the SaaS WAF from F5, and it suits teams that already run F5 BIG-IP, NGINX or F5 load balancing. The product combines signature and behaviour-based protection, with AI-powered risk scoring for each request and a self-learning anomaly detection engine that builds a baseline for each application. It can protect workloads in public clouds, on F5 global points of presence, and in on-premises environments.
- F5 does not publish a price.
- Term subscriptions, a Flex Consumption Plan and perpetual licences are sold through sales or a reseller, with prices on request.
- Bot Defense adds its own metered items, with extra transaction capacity metered in units of 500,000 transactions per day per month.
- Choose F5 if you already use F5, or if you need WAF across cloud and on-premises in one console.
Pros
- AI-powered risk scoring and self-learning anomaly detection are built into the WAF
- covers public clouds, F5 global points of presence and on-premises apps
Cons
- No public price, so cost needs a sales quote
- Bot Defense Advanced needs account-team enablement, and self-service policy management is in Early Access
Sucuri
Best for: Small sites that need WAF plus malware cleanup
Sucuri is the best Imperva alternative for a small site that worries about getting hacked and cleaned up, not just blocked. The standalone Firewall with CDN starts at $9.99 per month for Basic, or $19.98 per month for Pro, per site. The Platform plans add monitoring, scanning and malware removal: Basic costs $229 per year, Pro costs $339 per year, and Business costs $549 per year, each for one site.
- Junior Dev costs $999.98 per year and covers 2 to 5 sites.
- Basic scans every 12 hours with a 30-hour malware removal response window, Pro scans every 6 hours with a 12-hour response window, and Business scans
- All platform plans include unlimited manual cleanups.
- Choose Sucuri if you run WordPress or another CMS, or if you want a team to remove malware.
Pros
- Basic Firewall starts at $9.99 per month
- Basic Platform at $229 per year includes unlimited malware removal and a 30-hour response window
Cons
- Platform plans are annual only, with no free plan for the WAF
- Basic scans only every 12 hours, and the fastest 6-hour cleanup response needs Business at $549 per year
Radware Cloud WAF
Best for: Enterprises that want a managed cloud WAF with a trial
Radware Cloud WAF Service is a managed cloud WAF for teams that want vendor tuning rather than self-serve rules. The product page offers a 30-day free trial, which lets a team test the service for one month before a contract. Radware positions the service around adaptive security, with policies that adjust to traffic and aim to limit false positives, plus DDoS protection and bot mitigation in its wider set.
- Radware does not publish a price, so the cost depends on traffic, protected applications and the modules you add.
- Some advanced functions need extra modules.
- Choose Radware if you want a managed cloud WAF, or if you value a 30-day trial before a quote.
Pros
- Cloud WAF Service includes a 30-day free trial
- adaptive security aims for few false positives, with DDoS and bot protection in the wider Radware set
Cons
- No published price, so cost needs a sales quote
- some advanced functions need extra modules, which can add cost and setup time
How we chose
We chose tools that cover the same job as Imperva: WAF, API protection, bot defence and DDoS protection. Every item is a real product with an official homepage, a published price or a clear quote-only model. Prices and plan limits come from official vendor pages opened on 2026-11-12, and each price is cited in Sources. We did not test any tool hands-on.
Which option fits your budget and traffic
| Monthly budget or traffic | Best pick | Why it fits |
|---|---|---|
| $0 to $20 per month, one site | Cloudflare Free or Pro | Free covers basic WAF at $0, Pro adds 20 custom rules at $20 per month per domain |
| $10 to $30 per month, one site | AWS WAF or Sucuri Firewall | AWS WAF costs about $10.60 for one web ACL, five rules and one million requests; Sucuri Basic Firewall costs $9.99 per month |
| $200 to $550 per year, one site | Sucuri Platform or Cloudflare Business | Sucuri Business at $549 per year adds 30-minute scans and 6-hour cleanup; Cloudflare Business at $200 per month adds PCI DSS support |
| High traffic, AWS only | AWS WAF | $0.60 per million requests scales with traffic, and 1,500 Web ACL Capacity Units are included |
| Enterprise, hybrid or multi-cloud | Imperva, Akamai or F5 | All three are quote only and cover cloud, on-premises and multi-cloud estates in one contract |
Frequently asked questions
What is the best Imperva alternative for most websites?
Cloudflare is the best Imperva alternative for most websites, because the Free plan covers CDN, DNS, SSL and basic WAF at $0, and Pro at $20 per month per domain adds 20 custom WAF rules and image optimisation for professional sites.
How much do Imperva alternatives cost?
Costs range from $0 to quote only. Cloudflare Free is $0, Pro is $20 per month per domain billed annually, and Business is $200 per month per domain billed annually. AWS WAF starts at $5 per web ACL per month plus $1 per rule and $0.60 per million requests. Sucuri Basic Firewall is $9.99 per month. Imperva, Akamai, F5 and Radware publish no price and sell by quote.
Which Imperva alternative is best for AWS apps?
AWS WAF is the best Imperva alternative for apps already on AWS, because it attaches directly to CloudFront, Application Load Balancer, API Gateway and AppSync. A web ACL costs $5 per month, each rule costs $1 per month, and inspection costs $0.60 per million requests. Add Bot Control at $10 per month per web ACL for bot rules.
Which Imperva alternative is best for a small WordPress site?
Sucuri is the best Imperva alternative for a small WordPress site that needs cleanup help, because its Basic Firewall starts at $9.99 per month and its Basic Platform at $229 per year includes unlimited malware removal with a 30-hour response window. Business at $549 per year cuts that response to 6 hours.
Does Imperva still exist after the Thales acquisition?
Yes, Imperva still exists as a product line under Thales, after Thales completed its acquisition in December 2023. Imperva still sells Cloud WAF, WAF Gateway and Elastic WAF, plus API Security, Advanced Bot Protection and DDoS protection, with no published price and a free trial for Cloud WAF.
Do I need a separate bot product with these alternatives?
It depends on the plan you choose. Cloudflare holds advanced bot management for Business and Enterprise, AWS WAF needs Bot Control as a separate managed rule group at $10 per month per web ACL, and Akamai and F5 sell bot defence as a separate product or module. Sucuri and Radware include bot and DDoS cover in their wider sets.
Sources
- https://www.imperva.com/products/application-security/
- https://www.cloudflare.com/plans/
- https://aws.amazon.com/waf/pricing/
- https://techdocs.akamai.com/cloud-security/docs/app-api-protector
- https://www.fastly.com/pricing
- https://www.f5.com/products/distributed-cloud-services/distributed-cloud-waf
- https://sucuri.net/website-security-platform/
- https://www.radware.com/products/cloud-waf-service/
Prices and features were read on each company’s own website in November 2026. They change often, so confirm the current offer on the official site before you sign up or buy.